Acceptable use policy

Every creator you set up is based on a real face and a real voice. You may only use:

• your own face and voice; or
• someone else’s, if you have their written permission to make AI videos with their face and voice, and to post them where you plan to.

Agencies and teams must have written permission from every person on their roster. Keep it on file: we may ask to see it.

Do not use Influer to pretend to be someone you are not. That means no videos that use the face, voice or name of:

• celebrities, politicians, public figures or influencers;
• private people who have not given written permission;
• anyone, in a way that suggests they said or endorsed something they did not.

Do not run accounts that pose as another person, brand or organisation.

Do not make videos with famous copyrighted characters (from cartoons, films, games or comics), or with logos and trademarks you do not have the right to use. Do not present any brand as endorsing you unless it really does.

A custom cartoon presenter must be your own original character, or one you have the rights to.

Influer must not be used to make or post content that includes:

• hate speech, or attacks on people for who they are;
• harassment, bullying or threats against anyone;
• any sexual content involving minors. We report it where the law requires;
• sexually explicit content of any kind;
• violent extremism, terrorism, or content that praises or promotes it;
• medical, health or financial claims presented as personal advice, or promises of results;
• false information about elections, voting or civic processes;
• scams, fraud, or anything illegal where you or your viewers live.

Finance and health topics are allowed as education. Our finance styles are written never to tell viewers to buy or sell anything. Keep it that way when you post:

• don’t add “buy”, “sell” or “guaranteed return” claims;
• say clearly that the video is not financial or medical advice;
• don’t present yourself as a licensed adviser unless you are one.

When you post an Influer video, use the platform’s label for AI-generated or altered content where it offers one. When a video promotes a product or brand, including videos from Influer for Business campaigns, use the platform’s paid-partnership label and follow advertising rules where you live.

Where you can post

Influer formats videos for TikTok, Instagram Reels, YouTube Shorts, Facebook Reels, LinkedIn, X, Pinterest, Snapchat Spotlight. Each has its own disclosure rules. Follow them.

You post every video yourself, from your own accounts, so each platform’s community guidelines and terms apply to you. In particular, do not use Influer to:

• run fake, duplicate or impersonating accounts;
• buy, fake or otherwise manipulate views, followers or engagement;
• spam the same video in ways a platform forbids.

If we find content or an account that breaks this policy, we may stop making videos for it, remove content, pause the account or close it. Serious cases, such as sexual content involving minors, may be reported to the authorities.

Spotted something that breaks these rules? Tell us. This policy is part of our terms of service.